Canada is unique.

One of the ways it’s unique is that it has a special category of trademarks that nobody can use or register.

They are called official marks.

Watch this cartoon and find out what they are.

Another common reason why trademark applications get rejected is that your trademark is confusingly similar to another previously registered or applied for trademark.

While the concept is not as hard to understand as “”clearly descriptive””, we created this cartoon to explain what confusing marks are and what to do about it.

One of the most common reasons why trademark applications get rejected is that the Trademarks Office considers your trademark to be “”clearly descriptive.””

I wanted to make sure that business owners could understand what this means without unnecessary legalese, so I created this cartoon.

Watch it and find out what a descriptive trademark is and what to do about it.

After you file your trademark application, it just sits in the Trademarks Office for several months awaiting a trademark examiner to look at it.

Watch this cartoon and find out what happens when that moment comes and your trademark application reaches examination stage.

Let’s say you use a colorful logo for your brand.

Let’s say you want to trademark that logo.

One of the things you will need to decide on is whether to claim color as a feature of your trademark.

If this sounds confusing and complicated—don’t worry. That’s why we created the cartoon below. Watch it and find out.